Your business requires a marketing plan that feels right to you! But we know that “marketing” can feel overwhelming when you don’t know where to start. In today’s episode we highlight a FREE PDF Resource that is available at https://www.levelupartists.com - “Marketing For Artists Quick Guide”. 

We talk about how to leverage in-person interactions and your online presence to create a cohesive system and messaging where each communication channel serves its own purpose.

Remember YOU get to CHOOSE where and how you show up! And with a strategic marketing wheel, you will be able to transform a stranger into a follower, a follower into a fan, a fan into a customer, and a customer into a life-long raving fan of yours!

There are so many possibilities and different directions a creative career can take, and it can often feel overwhelming. So, today we’re breaking down the five stages of the Creative Business Path.

Are you a hobbyist? An emerging artist? Intermediate? Established? Or at a Boss Level? Let’s find out! No matter where you are in your artistic journey, we’ve got insights and action steps to help you level up!

In today’s episode we highlight a FREE PDF Resource that is available at https://www.levelupartists.com - “The Creative Business Path”. 

When you redefine your work ethic as your rest ethic, big changes can happen! That is why in today's episode we define different types of rest, give suggestions for how each may be incorporated into your existing  routine, and plan ahead for busy seasons in our business. So whether you are running around doing markets, releasing a new collection, or gearing up for a new year of big goals and dreams – this episode is for you because rest is a vital part of the creative process.

It’s time for a catch up! In this episode we discuss what we are both working on as well as wins and struggles in our current studio practice. We cover a handful of topics ranging from creating products for the holiday season, finding structure within your business, coping with setbacks, and leaning into big feelings and seasons of change as a creative business owner.

On this episode we interview the Founder of the Rooted Muralist Conference, Bethany from Riverbank Art Studio, and Lauren Cooper! This is part 1 of a 2 part episode where we talk about Bethany’s journey from corporate to full-time muralist.

Find yourself envious of others’ success? This episode is for you! With social media and the digital world encouraging constant comparison, it’s easy to lose sight of our own artistic journey. So in today’s episode we talk about how to recognize if you’re stuck in the comparison trap, the importance of finding your own artistic truth, setting your own benchmarks for success, why looking inward is often the best way to grow as an artist, and the power of community along the way.

The holiday season is right around the corner. But what are you doing today to prepare for busy days ahead? That is what we talk about in today's episode! With the added fun of family gatherings, art markets, and holiday sales, it can be easy to get overwhelmed and burned out. We talk about the pressure of being pulled in multiple directions and share our top tips for avoiding burn out while still embracing the excitement of gift giving season as a business!

So you want to expand your art business and hire help. But where do you start? In this episode we talk about the logistics! We discuss the types of team members and assistants you can choose, and the difference between specialized contractors, studio assistants, and virtual assistants, and our tips and tricks for setting your artist team up for success! So whether you already have a team or you are just starting to think about expanding, this episode is for you.

It’s time for a catch up! In this episode we discuss what we are both working on as well as wins and struggles in our current studio practice. We cover a handful of topics ranging from pursuing mural clients, attending industry conferences as an artist, collaborating with community organizations, and planning for the busy holiday season ahead!

On this episode we interview artist and muralist Rachel Castaneda. We talk to her about her journey from the classroom to launching a mural business, how to leverage referral opportunities while you are growing your style and following, utilizing social media for inspiration, and accepting that success is a moving goal post.

On this episode we interview visual artist, author, coach, and the host of the “Art & Cocktails” podcast, Ekaterina Popova. We talk about her journey of art entrepreneurship, balancing multiple income streams, the power of trusting your honest voice, writing down your long term goals, becoming a manifesting generator, and protecting the magic of your work.

To frame or not to frame, that is the question! As artists we are faced with thousands of creative decisions with every piece, and to frame or not to frame is one of them too. On today’s episode we give an overview of your framing options as an artist, the pros and cons of framing your work, as well as tips and factors to consider when framing your work.

Commissioned artwork can be a tricky game. Whether it is a painting, mural, logo, illustration, sculpture, or other type of client work, there’s a significant element of collaboration involved that can be a first time experience for many creatives. On today’s episode we share our top 10 tips for collaborating with a client on a commissioned piece. From setting clear boundaries, managing expectations, overdelivering on your promises, and how to turn a one time client into a lifelong fan - we cover it all! So if you’ve been burned in the past or if you’re considering taking on your first client, this episode is for you!

On this episode we interview art business mentor and author of the Amazon Best Selling book, Art Money & Success, Maria Brophy! We talk about shifting your mindset around money and pricing, building relationships with an email newsletter, the importance of making murals easy for the client, creating a life you want to live, leveraging one opportunity to create another, and the power of sharing it forward with others.

Letters of intent are a key component to receiving public art calls, grants, and various artistic opportunities. But what should this letter include? In today’s episode, that is what we discuss! From your interest in the opportunity to creative ways of highlighting your previous experience, a strong letter of interest can make the difference between standing out and blending into the crowd. So if you are apply for opportunities now, or looking to sharped up your future applications, this episode is for you!

Retaining your image copyrights as an artists is extremely important, not only for legal purposes but also for future income streams! However, what exactly is an image copyright? Although we are not lawyers, in today’s episode we discuss what it is, why it’s important, how you get an image copyright, as well as factors to consider when seeking display opportunities, contracts or sales that involve copyright verbiage. So if you’ve heard this term thrown around or seen it in a contract but you aren’t sure what it is, this episode is for you!

On this episode we interview North Carolina painter Michele Yellin. We talk about the impact of going abroad in one's creative development, the benefits of working on multiple art pieces at once, finding a studio space that fits your current lifestyle, and watching your work evolve over time.

On this episode we interview hyper feminine artist Ali Hval. We talk about the balance of painting and sculpture in building a body of work, challenging traditional expectations of femininity, making art that feels like a performance, becoming bold in one’s creative process.

Many artists experience the rollercoaster of emotions during their creative career. In today’s episode we talk about the moments of failure that may secretly be breakthroughs in your process and artistic style. We talk about art being a continuous learning journey, embracing the process, and the importance of intention.

On this episode we interview artist and muralist, Sarahlaine Calva. We talk about taking Action before you are ready, evolving your creative style through murals, being selective with commission clients, utilizing technology in your creative process, and pursuing projects you are passionate about.